Which Storytelling Elements Should You Include?
by Pit / Dec 30, 2022
Which Storytelling Elements Should You Include?
Storytelling is a huge part of creating meaningful connections with supporters and will power your crowdfunding campaign to success. Focus on how donors can make a difference to achieve your campaign goals. Make your supporters the hero of your story to help them connect emotionally to your crowdfunding appeal.
Gather these resources (below) as a starting point. The more elements you have, the more effective your campaign will be.
You’ll use this information to build your organization’s story in your form. You’ll also include it in campaign emails and social media posts when soliciting supporters to participate.
by Donor Perfect
Storytelling is a huge part of creating meaningful connections with supporters and will power your crowdfunding campaign to success. Focus on how donors can make a difference to achieve your campaign goals. Make your supporters the hero of your story to help them connect emotionally to your crowdfunding appeal.
Gather these resources (below) as a starting point. The more elements you have, the more effective your campaign will be.
- Powerful images and videos
- Stories or quotes from program recipients
- Volunteer testimonials
- Staff/Board Member bios and why they love your mission
- Details of challenges you’re facing to fulfill your mission
- Any recent accomplishments or successes
You’ll use this information to build your organization’s story in your form. You’ll also include it in campaign emails and social media posts when soliciting supporters to participate.
by Donor Perfect